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CELEBRATING JAQUET DROZ’S LATEST NOVELTIES AT THE PARISIAN BOUTIQUE
On June 22nd and 23rd, the Jaquet Droz boutique, located 8 rue de la Paix in Paris, hosted its annual Post Basel Novelties Presentation in the presence of the brand CEO, Mr. Christian Lattmann.
In an intimate setting, making this occasion a private evening, the VIP guests had the pleasure to discover the brand new creations such as the Grande Seconde Moon displaying an astronomical moon phase complication or exclusive Ateliers d’Art timepieces in limited editions, among other novelties.
For the occasion, a special exhibition dedicated to Jaquet Droz’s Automaton Collection was presented highlighting the Art of Astonishment showing stunning animations of the Bird Repeater, the Charming bird, the Lady 8 Flower, and its latest innovation, the exceptional loving Butterfly Automaton presenting an allegory of love and nature.
Clients could admire these automata in motion and understand the artistic and technical savoir-faire of the brand in details as well as Jaquet Droz’s heritage spirit. Journalists were also welcomed through one to one rendezvous for a private presentation of the novelties with Jaquet Droz CEO.
“Some watches tell time, some tell a story”
Most recent posts
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A warmed up stage, a drum kit, a few guitars and a harmonica: “It’s only rock’n’roll!” Today, Jaquet Droz unveils the first out of the 23 unique timepieces to retrace the world of the Rolling Stones through motion. Beside the arm of a record player that hovers over a platinum album replica (the power reserve), a scene depicts their signature instruments in miniature paintings and gold thread. The external disc rotates up to 8 consecutive times for 30 seconds and is adorned with the albums that the collector will choose for his unique timepiece. At 9 o'clock, the iconic tongue beats rhythmically, from left to right and from top to bottom. “And I like it!”
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After three years of work, Jaquet Droz and John Howe have developed an Art Watch dedicated to emotion, wonder and fantasy. Draped in gold and rare stones, their dragon has a record 9 distinct animations. Inside a 43 mm case, the piece is entirely handmade and can be customized almost without limit by the client. Thanks to a Studio in the heart of the Jaquet Droz head quarter, clients will be offered an immersive phygital experience that will allow them to witness the live creation of their timepieces. There is no series to be announced, only unique pieces.
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The “Effinger” clock dated from 1783 and signed Jaquet-Droz, has been sold at CHF 256,000.-, which is more than three times the starting bid of CHF 70,000.-, during the Koller auction on March the 31st 2022.
